Kaspersky Lab dating site statistics

Advanced technologies, especially gadgets, have radically changed the face of our society. This includes aspects such as love and relationships. It is believed that approximately every third person now uses dating apps.
Contents of the article:
Increasing loyalty to online dating
It”s no surprise that public attitudes toward technology have become increasingly positive in recent years. For example, in 2005, the Pew Research Center first surveyed Americans to find out what they thought about dating apps. The number of people who found them acceptable was 44%. The study was repeated ten years later. The number of respondents who are loyal to online dating increased to 59%.
However, sad incidents related to Internet communication are not uncommon today. To help users protect themselves, Kaspersky Lab conducted a statistical study of people”s behavior in online dating. The study was conducted in collaboration with B2B International and covered a total of 21, 081 users aged 16 years and older in 32 countries.
Typical app user: who is he?
This means that every third person meets people online. What does it represent? According to the survey, the average user profile looks like this:
- The average age is 33. 8 years.
- Works full time (63% of respondents).
- They own an average of five mobile devices. By the way, this is a significant number. After all, according to the Institute, there are usually three per household.
- In most cases, he works in mid-level positions (20%) or is a highly qualified specialist. For example, researcher, teacher or engineer (19%).
The first thing that catches your eye is the age of the users. They tend to be significantly younger and more tech-savvy. On the other hand, a surprisingly large number of users (11%) are business owners or sole traders. Kaspersky Lab also discovered some interesting facts. 31% of respondents who use online dating are married.
In most cases, Internet communication enthusiasts access these resources from a PC with the Windows operating system or from Android phones. 51% of users admit to using the same device for dating and work, despite the fact that this could put sensitive company data at risk.

Reasons and motivation
Statistics also helped determine user motivations. Of course, the main reason is convenience. The app is easy to download and run. Quick registration — and now the whole world of dating is in your pocket.
Almost half (48%) of respondents admit that they use online communication services for entertainment. Every tenth user (13%) looked for sexual partners on the Internet. This suggests that online dating is still used more for fun than for serious relationships.
In general, motivational statistics for online dating look like this:
- For entertainment — 48%;
- Searching for new friends — 41%;
- Have a good time with interesting people — 24%;
- Finding a partner for a long-term relationship — 24%;
- Spend time on dating apps to make sure your partner isn”t cheating on you — 5%;
Read also: How to behave on dating sites and not remain a fool?
It happened: progress cannot be returned. And online dating, which invaded our lives several decades ago, has become an integral part of it. I.
And in another line, the researchers emphasized gender differences—without what. It turned out that men are much more likely to use apps to find sex than women (18% vs. 5%). Men and women are almost equally likely to use the Internet to find new friends. 20% of men and 17% of girls tried to find a partner for a long-term relationship.

Completing your profile and confidential information
It is clear that online dating is impossible without a correctly completed profile. The problem is that some users share sensitive data. For example, some people may even write their full home address on their profile. Others upload photos of friends and family to the app. Researchers are also alarmed by the fact that every tenth (9%) user posts intimate photos online.
Many dating services offer features such as selecting suitable partners for communication. It was found that users were more likely to disclose their personal information to these interlocutors. 15% reveal embarrassing things about themselves during communication. 14% of users send intimate photos. All this information can be used by scammers for various purposes, including password cracking and blackmail. Moreover, this happens much more often than most users realize.
Exposing dating sites, Mamba, VIP fun, and others. my dating experience on these sites.
At the same time, a quarter of female app users shared their personal data after a few months. This is 25%. As for men, their number in this category was 16%.
Reasons why users deleted the application
Researchers have also identified factors that make clients hesitant to use dating services. Every tenth user fears that malicious links or programs will be sent to their phone. 9% are afraid of scammers. Basically, entrepreneurs fall into these two categories.
9% of users stopped searching for an app because they were sent too many personal images. 7% deleted their profiles because information about themselves was found on third-party sites. 12% were simply disappointed with the people they met. Dishonesty about one”s social status also played an important role. 11% of users stopped online communication because they were deceived by married interlocutors who pretended to be single.

Lies: why is it needed?
Oddly enough, in practice all people lie. And they lie so much that this in itself can be a distraction from seeking communication. 57% of users admit that they sometimes deceive their interlocutors in their applications. The majority of this group (67%) were married men.
Some of the things people tend to lie about include name, territorial status, and physical differences. Yes, in many cases, users post fake photos without revealing their appearance. It turned out that the same users who lie most often stop using the application because of other people”s lies. Perhaps they don”t like their outlook on life? How to find out.
The following statistics are available about the motives of liars.
- As such, for entertainment — 27%.
- Out of fear that someone might use my information for other purposes—35%.
- They wanted to appear more attractive in the eyes of potential partners — 16%;
- I didn’t want my friends to recognize me — 15%;
- I was afraid that my real partner would find out about my registration in the application — 5%;
- I tried to catch my partner in a lie — 3%.
Therefore, software can help make life and communication easier. Online dating is also very convenient, but it carries risks, such as misuse of confidential information. Therefore, researchers warn that you should only use strong passwords and not rush to share personal data with strangers. Don”t give out your home address online or send intimate photos to new people you know. Only caution can help you avoid difficulties in the future and safely find partners for communication and sex.






